#ExploreRC and experience the Midwest seasons in Richland Center WI. Whether you are seeking a serene relaxing getaway or jaw dropping excitement, Richland Center offers visitors a variety of opportunities.  Situated halfway between Madison and LaCrosse at the intersection of US 14 and State Highway 80, Richland Center is an easy drive through the beautiful rolling hills of the Driftless Area. Snowmobiling, horse back-riding, kayaking and canoeing, trout fishing, golfing, hiking are some of the many activities found in the Richland Center area. Relax off-the-grid at one of the many Bed and Breakfasts found tucked away in the rolling hills of the Driftless Area.  Whatever your idea of “Getting Away” is Richland Center, Wisconsin has what you are looking for!

Richland Center, the county seat of Richland County, is located within the Ocooch Mountain region of southwest Wisconsin. Richland Center is also located at the mid-point between the big city markets of Chicago, IL and Minneapolis, MN.  U.S. Hwy 14 and Wisconsin Highway 80 intersect in Richland Center, providing convenient links to other major arterial highways running through Wisconsin. Running along Richland County’s southern border is the 100-mile Wisconsin River from the Empire Prairie to the Mississippi river.  The Tri-County Regional Airport is available for use by the general aviation community and is located just minutes from Richland Center in Spring Green.

Seasonal Events and Attractions

Akey School Museum

The Richland County Historical Society’s Akey School Museum will open for its forty-third season on Sunday, June 2. The Museum will be open from 1:00 to 4:00 p.m. Thereafter the Museum will be open Sunday afternoons through the end of September. The Museum is located on County TB, about two and one-half miles from Twin Bluffs. 
The Akey School Museum contains hundreds of artifacts gathered from many of the 110 one-room schools that operated in Richland County in the 1930s. All of the documents have been matted and framed, thanks to a bequest from the estate of Thelma Cooper. The Museum also contains many styles of the desks that were used in these unique centers of education. 
In 2017 a documentary shooting team from Wisconsin Public Television came, with Jerry Apps, to record for Apps’ latest documentary – The One Room School. The crew and Apps spent several hours recording, both inside and outside the Akey School. The first one-third of the show was recorded at the Akey School! At one point, Apps said, “This is the most well preserved school that I’ve visited.”


Richland Area Farmers Market

The Richland Area Farmers Market  begins: Saturday May 4 from 7:30 am-12:30 pm.
Our Wednesday market will officially begin June 12 from 2:30 pm-5:30 pm.

Our SATURDAY MARKET--Seminary Street on the Courthouse Square
Our WEDNESDAY MARKET--Orange Street in the Phoenix Center Parking Lot

For our brochure and application for the new season, please click the LEARN MORE link on this Facebook Page.

Four Seasons of Fun

The Four Seasons of Fun began in 2007. We have two events scheduled for 2019.  These events include Motorsports Mayhem in May and Hybrid Redneck Rally in October.   As we have grown, we continue to provide awesome family entertainment while supporting local charities. 

Mission Statement

Four Seasons of Fun seeks to provide cost affordable, family-friendly, quality entertainment in support of The Richland Center Community and local charities.  As a board we will provide a unique entertainment experience while maintaining a cooperative and entirely volunteer administration.

Weggy Winery

Eagle Cave

Eagle Cave 

16320 Cavern Lane - Blue River, WI 53518

Phone: 608-537-2988 537.2988

Memorial Day thru Labor Day 10 am to 5 pm

Wisconsin's Largest onyx cave, which offers camping, fishing, canoeing and hiking. In-cave camping and exploratory program mid-September to mid-May. Souvenir shop and game room along with snacks. Eagle cave has well over 3,000 feet of passage. Featuring four main walking levels and four levels of subterranean tunnels for exploring.

Wisconsin High School Rodeo Finals

The top four place winners in each event advance to the National High School Rodeo competition. Events for the girls are barrel racing, cutting, pole bending, goat tying, breakaway roping, team roping and the queen contest. Events for boys are bareback bronc riding, calf roping, team roping, cutting, steer wrestling, saddle bronc riding and bull riding.

2019 is the 60th anniversary of the Wisconsin State High School Rodeo Finals.

The rodeo is preceded by the Annual Richland County  June Dairy Days/Rodeo parade, 10:30 a.m.on June 15, downtown Richland Center. There also is a “cowboy church service” at 8 a.m. Sunday.


Thunderfest is an all-day Independence Day Celebration in Krouskop Park with food and beer garden, kids games, bounce houses, go-cart racing, Kiddie Carts, bands playing from noon to midnight. In 2019 the event will be held on June 29.


The night caps off with evening fireworks!

Visit https://ci.richland-center.wi.us/rc-thunderfest/


Starlite 14 Outdoor Theater

Starlite 14 Outdoor Theater

US Highway 14 East Richland Center, Wisconsin 

608.647.3669 www.richlandmovies.com

The Highway 14 Drive-In was opened May 16, 1952. It was operated by the estate of Sarah Eskin, who had also operated the Eskin Theatre (today the Center Cinema Twins) in the town of Richland Center.

Later renamed Starlite 14 Drive-In, and the Center Cinema Twins were both taken over by Bill & Lisa Muth in 1988. In early-2014, both theaters were being equipped with digital projection equipment.


Wild Hills Winery

Tours & Tasting

Tram tours take guests around the 80-acre parcel every Saturday, Sunday & summer holidays. Reservations are requested. On the tour, which lasts about one hour, guests will see over 16 acres of maturing grape vines containing over 30 different varieties. Guests will visit 16 acres of orchard trees of apples, peaches, Asian pears and cherries all available as they ripen for the public; some to pick and most to purchase for their enjoyment. After touring the land, guests can stop by the Wild Hills Winery for some wine tasting and souvenir shopping.

Visit the Wild Hills Winery website for more information.


Hours of Operation

Store Hours:

Mon & Thurs: 10am-1pm, Tues: Closed, Wed & Fri: 10am-4pm, Sat: 10am-5pm, Sun: 10:30am-4pm.



June-Oct (weather permitting): Sat & Sun 11am & 2pm, $11.50 per person. Call ahead for tour reservations.


From the South: Hwy 80 at the Lower Wisconsin River, go 1.5 miles north to County “O”, take County “O” 2 miles to Oak Ridge Drive.​

Oakwood Fruit Farm

Oakwood Fruit Farm was started in the early 1900s by Albert Louis. The farm sits among the ridges and coulees almost directly east of Richland Center. The soils are fertile and the topography allows cold air to drain from the ridges where trees are planted. The family orchard was continued and expanded when Bill Louis joined the operation in 1934.

There are so many reasons to visit, but when you come be sure you try our amazing Apple Cider Donuts... they're out of this world.

August 18 - October 31 - 9:00 am - 5:00 pm

November 1 - November 30 - 9:00 am - 4:00 pm

December: open until the apples are sold out.

Closed during the off season January through mid August

Richland County Fair

2019 Richland County Fair 

September 4th – 8th

The Fairest of the Fair is the official ambassador of the Richland County Fair. In addition to serving as the official hostess of the Richland County Fair, the Fairest of the Fair represents and promotes the Richland County Fair at events throughout Richland County and beyond, including area parades, festivals, community events and the Wisconsin State Fair.

The Viola Horse & Colt Show

2019 Viola Horse & Colt Show

September 20 - 21

Welcome!! You are invited to attend the 89th annual Horse and Colt Show held in Viola, WI every year in September. There will be fun things to do for everyone in the family.  Admission is FREE to everyone! So mark us down on your calendars and plan on attending this year's show. It promises to be the biggest and best we have ever had!!

Canyon of Lights Parade

20th Annual Center Color Fest - Friday, Saturday, & Sunday October 4th, 5th & 6th 2019.

If you have an event that you want included in the Color Fest Events List, submit your information in the form located at the bottom of the events page, www.richlandcentertourism.com or pick up and return a form at the City Clerk’s Office, 450 S. Main Street by Friday, September 21, 2019, 4:00 p.m.

Canyon of Lights” Parade 2019 theme: “Discover Richland County" Saturday, October 5, 2019 at 7:00 p.m.
Entry is FREE!! due by Friday, Sept. 27, 2019, 4:00 p.m.
Forms are available online or at the City Clerk’s office.
If you have questions, contact Lon Arbegust - Richland Center Tourism Coordinator - 608.649.3376.  lon.arbegust@richlandcenter.com 


Wheels of Time

Wheels of Time - Antique trucks, tractors, cars and gas engines; sawmill, shredding and threshing demonstrations. Public is invited; free admission. Lunch stand with delicious homemade pies. This is a very unique event with a large variety of vehicles to see. Don’t miss it!

 October 4th, 5th & 6th 2019 - Richland County Fairgrounds 23630 County Hwy AA

Rotary Lights In The Park

Richland Center's Rotary Lights in the Park.

Christmas tree and lights display located in Krouskop Park, Richland Center, WI.

Look forward to November 27, 2019, for the opening of 2019 Rotary Lights in the Park.

Sponsoring an Event in Richland County?

Are you planning an event in Richland County? Will your event bring in people from out of town to stay overnight in our hotels? If yes, then we want to help your event! Stop in the Depot Visitor Center  located at 397 West Seminary St, to pick up an application or click on the link below.

Richland County Map: Things to do, food & lodging.

Tourism Grant Application

City of Richland Center Map: Things to do, food & lodging.